This profile is part of a series in support of Take Our Kids to Work Day on November 3, 2021. Launched in 1994, Take Our Kids to Work Day is the most recognized career exploration event in Canada. With the pandemic continuing to change how students learn, the 27th annual Take Our Kids to Work Day presented by RBC Future Launch will be back with a virtually delivered look at the world of work for Grade 9 students across Canada.
This year’s theme – You Belong Here! – will expose young minds, as they enter their first year of high school, to a wide range of careers reflecting the full diversity of students, interests and the future world of work.
To learn more and register, go to takeourkidstowork.ca.
In high school I would have been voted most likely to:
The skills I rely on most in my role:
Communication, collaboration, critical thinking and problem solving
Q: How do you integrate the arts into your healthcare-related career? How did you choose the right specialty or path for your career?
How do you integrate the arts into your healthcare-related career?
Marketing is all about understanding human behavior and determining how to make an emotional connection with the customer. To do this, as a marketer, I integrate art to create a visual identity for a brand through messaging, marketing campaigns, promotional materials, etc. Whether it is developing brochures for physicians or patients, sharing data, or creating a captivating presentation for internal use, I integrate the arts and creative imagery in my day for impactful storytelling.
How did you choose the right specialty or path for your career?
I’ve always loved the sciences, particularly biology and chemistry, so it came naturally that I steered in that direction. While I understood the different biological pathways and chemical mechanisms, I needed to understand the bigger picture for it to be relevant. Pharmaceuticals was the perfect mix – understanding the chemistry of how drugs work, and how they interact with the body/biological systems – and the reason I chose pharmaceutical sciences as my research graduate studies. Shifting my research career to marketing was an obvious choice, as I learned rather quickly that lab work was not for me, but I loved being able to communicate the science in a way that makes the data matter to my audience through creative storytelling.